The city of San Antonio has much more to offer than The Alamo. Find out some San Antonio facts you may not know about this city's culture and history here.
San Antonio is one of the most fascinating cities in Texas.
A hidden gem in the Lone Star state, San Antonio has always played second fiddle to Texas’ bigger cities like Dallas, Houston, and Austin. Dig a little deeper, however, and you’ll find a wealth of culture and plenty of things to see, eat, and do in San Antonio.
It’s mostly known by outsiders as the home of the Spurs and the Alamo memorial, but San Antonio offers a lot more. It’s become one of the most visited cities in America for its historic Hispanic and indigenous cultural attractions.
In this post, we’re going to examine some of the most interesting San Antonio facts through the lens of cultural and historical events and attractions. You’ll be planning your visit to Texas when you finish reading this; let’s get started.
San Antonio is enriched with an immense amount of indigenous culture and colonial history to go with the wonderful Hispanic influence. It’s home to many monuments and recognized historical sites that have made it the most visited city in Texas and one of the top tourist destinations in all of America.

San Antonio now has bragging rights over the rest of Texas as the state’s only UNESCO World Heritage destination. The San Antonio Missions park is a site that preserves four of the five Spanish frontier missions in San Antonio; the fifth is The Alamo.
The missions were outposts established by Catholic religious orders to spread Christianity to the local natives in the San Antonio area.
The national historic site preserves the Spanish influence that the missions represent while remembering the indigenous cultures that were here long before the 1718 foundation of the city.

Like any city entrenched in multiculturalism, San Antonio reaps the benefits through the incredible culinary scene that’s finally gotten the respect it deserves in recent years.
The taco is very important here, but in November of 2017, San Antonio was again recognized by UNESCO; this time as one of only two “Creative Cities of Gastronomy” in America.
There’s a long history of culinary innovation in San Antonio. Because of the Spanish colonists and Gulf Islanders mixing spices and flavors with the indigenous population, creative dishes have always come out of the city. German and French migrants have influenced the food scene in recent years, as well.
The proximity to Mexico has left its imprint on San Antonio, as well. They’ve got some of the best tacos in the country, putting an emphasis on tradition and innovation. The Hispanic influence is one of the best parts of the San Antonio food scene.
The San Antonio Spurs are one of the most successful NBA franchises and their city loves them. Coach Pop and company have brought home championships every few years. If you don’t know much about basketball, that’s really hard to do.
The Spurs are a small market team with big market success. If you’re in San Antonio, you’ll see the Spurs logo plastered on every surface. The love for the team is infectious and many tourists flock to the basketball court to watch them.

You don’t become one of the most visited cities in America by having nothing to do. San Antonio is home to dozens of festivals held throughout the year.
The biggest one is Fiesta San Antonio; an 11-day festival held every April to celebrate the city’s unmatched multicultural background.
An emphasis is put on food, but Fiesta is home to the Battle of Flowers Parade, which is an all-female organized artistic reenactment of the battles of The Alamo and San Jacinto. It is a time of celebration and for the 11 days, the city rejoices with over 100 events and over 3 million attendees every year.
San Antonio doesn’t stop there, however. Having deeply rooted Native, Mexican, Spanish, German, and French influence means that there are food festivals, cocktail conferences, paella challenges, and Oktoberfest held throughout the year. Check out this site to see a list of all of San Antonio’s countless festivals.
You might have figured out by now that San Antonio has enough attractions to keep any resident or tourist busy for as long as they please. Here are just a few of the things to keep you occupied in San Antonio.

No trip to San Antonio is complete without a visit to the beautiful River Walk. San Antonio is graced with a gorgeous river that flows right through the center of the city. It capitalized on this with walking paths, stone bridges, theatres, shopping, restaurants, and historic lore.
It’s one of the must-see attractions and one of the things that draws in so many tourists from all over America.

SA is one of the most haunted cities in the US of A. Having just celebrated its 300th birthday, San Antonio is very old and the oldest cities tend to be the most haunted.
Take a trip to one of the haunted hotels; the Menger and the Crockett are both mainstays on ghost tours. You could always avoid the tour fees and hold a personal tour.
Local legends suggest ghost sightings at the state hospital, along railroad tracks, and at The Alamo itself. If you’re in the mood to be scared, this is a great option.
Beyond all of the incredible historical monuments in the San Antonio Missions, there are several world-class museums and galleries in San Antonio.
The San Antonio Museum of Art is the former home of Lone Star Brewery with an awesome collection of Egyptian, Greek, and Roman artifacts. If you’re looking for some local history, the Witte Museum has a People of the Pecos Gallery and the Texas Wild Gallery, in addition to a great dinosaur gallery for the kids.
Now that you've been regaled with San Antonio facts, you're ready to discover one of America's best-kept secrets. As one of the most beautiful and multicultural cities in the south, San Antonio is an undeniably fun and enlightening place to visit.
If discovering the rich Hispanic and Indigenous history doesn't keep you busy, there are enough incredible restaurants to keep you eating. A trip to Fiesta San Antonio in April will leave you yearning to come back.
To have your commemorative Fiesta medal made, visit our product specials page and get to know our products by learning about our talented artists.
The Battle of Flowers parade is one of the biggest highlights of Fiesta, but it comes from humble beginnings. Learn more about its origins here.
If you live in Texas, you know all about the oldest Fiesta celebrated every April in San Antonio and it's beautiful fiesta medals. Maybe you've joined the millions of other people who enjoy the parades and shatter colorful cascarones. You might call them confetti-filled eggshells.
This historical procession is the heart and soul of San Antonio. But, do you know how the Battle of Flowers Parade at Fiesta de San Antonio began?
The first Battle of the Flowers Parade took place on April 21, 1891, when a group of upper class, Anglo women decorated their carriages and horses. They rode them in front of the Alamo and threw cherry blossoms at one another.
The first fun-filled flower fight evolved into the Battle of Flowers Parade. The ladies organized the parade to honor those who fought and died at the Alamo. It's also an honorary celebration of the Battle of San Jacinto.
Ellen Maury Slayden, the wife of Congressman James L. Slayden came up with the idea for the parade. When she made a visit to Spain, she saw a similar parade.
She talked it over with several women from San Antonio, and they formed the Battle of Flowers Parade Committee. They shared their plans with the local leaders who supported the parade idea.
The battle at the Alamo happened before dawn on March 6, 1836. General Antonio de Santa Anna led columns of Mexican soldiers to the Alamo. They stormed the walls and overtook the fort. Over 180 Texas defenders were killed by sunrise.
In seven weeks, the Texans formed an army to avenge their lost Alamo brothers. They met Santa Anna and his army at San Jacinto. They defeated the Mexican army, winning Texas independence.
This is why the Daughters of the Republic of Texas began their preservation efforts with the Battle of Flowers Parade. They felt it was their duty to honor the heroes who fought for Texas.
The ladies got down to business, decorating carriages and floats with fresh flowers. What made this parade so unique was when the ladies divided the carriages into two groups. Each of the groups started toward the Alamo from different directions.
As the carriages passed each other, each group threw flowers at the other. By the fourth annual parade, it turned into a week-long festival.
What's a festival without a king and queen? So, the tradition of choosing the Queen of the Order of the Alamo started in 1896. The following year, a king was chosen.
The people loved the tradition and soon after a full royal court formed. The court included a princess and duchesses. This tradition still takes place today featuring the queen and king, along with 12 local duchesses and 12 chosen from out of town.
In 1926 and 1926 naming a king stopped, but the queen and her court never faltered.
Being selected queen is one of the highest honors in San Antonio society. Every year the gown became more dazzling than the year before.
John Carrington, Secretary of the Business Men's Club replaced the Battle of Flowers Association in 1909. He formed a new committee called Order of the Alamo. This new organization made up of prominent men of San Antonio took over the selection of the Royal Court of the parade.
They chose the queen and her royal court from all over Texas. Carrington also decided to name a king again in 1927.
He formed the San Antonio Cavaliers. Carrington succeeded in returning the king to the court. The selected kings were businessmen, such as bankers, lawyers and shop owners.
By 1915, the Battle of Flowers Parade in San Antonio grew so much, they started decorating the floats and carriages with artificial flowers.
Colorful, shimmering fiesta medals date back to 1946. The Texas Cavaliers had small coins made as gifts to bring to children in the hospital. They called them 'king's coins.'
Joske's department store created cardboard holders for the coins in 1961. The holders also had a hole in the top where the Cavaliers could insert a ribbon. This was so they could hang the coins around their necks.
In 1971, many Fiesta organizations started making fiesta medals. The medals didn't become popular until Lieutenant Colonel Childers came up with the idea of making Fiesta-themed medals.
Now, people collect hundreds of these colorful medals, wearing them to the Fiesta. Some people wear so many, they're weighed down by the jingling Fiesta medals. Every year, medal collectors buy, sell and trade their medals, always on the lookout for a rare find.
The Fiesta continued to grow through the years as other events were added to the schedule. In 1925, the Daughters of the Republic of Texas began a new tradition that's still observed today.
They make the Pilgrimage to the Alamo. Participants include schools, patriotic organizations, and the military. They all march to the Alamo. When they go inside, they read the names of all the heroes who fought at the Battle of the Alamo.
Other events added to the Fiesta were carnivals, balls, and coronation ceremonies.
As the crowds continued partying, the San Antonio Conservation Society started hosting, 'Night in Old San Antonio.' It's still celebrated today for four consecutive nights. It began as a recreation of early San Antonio life.
People wear authentic costumes, sombreros, and paper flower coronas. Today, it's a magical night of food, song, and dance on the south bank of the San Antonio River.
Every year more revelers came to the week-long celebration, so the San Antonio Chamber of Commerce made it official in 1959. They named the Battle of Flowers celebration, the Fiesta San Antonio.
It became such a popular event, they formed the Fiesta San Antonio Commission to organize the week's events.
Today, the ladies of the Battle of Flowers Association wear yellow hats and dresses to the parade they founded. They still promote the history and patriotism of San Antonio, Texas.
The parade is the spirit of the Fiesta San Antonio. It now has over 40 flower-decorated floats and horse-drawn carriages. The military, college and high school bands also take part.
It's now an 11-day celebration with over 75,000 volunteers and over 100 events. The Battle of Flowers Parade and Fiesta celebrates not only the heroes of the Alamo and San Jacinta but all the veterans who have made sacrifices ever since.
This year's parade takes place on April 26, 2019. The Battle of Flowers Parade route starts at the corner of E. Grayson and Broadway. The parade finishes at the corner of W. Martin and Broadway.
Get your sombrero and your fiesta medals for the 128th Battle of Flowers Parade. Contact us for our early bird specials so you can add to your fiesta-medal collection. Get ready to party.
Wouldn't learning be a lot more fun if it was a party?
When it comes to Fiesta, you're doing more than having a great time. You're actually learning about the culture and diversity of the entire region?
Are you wondering "what is Fiesta" and "what can I learn from it?" Keep reading to discover the answers! Understand why it's a party with a purpose!
"Fiesta" is the shortened name of "Fiesta San Antonio." As the name implies, this is a major festival that is held in San Antonio each year.
The festival has an extreme impact on the local economy. Over three million people help the city to rake in over $340 million each year during Fiesta.
The Fiesta celebration is older than many people think, with a tradition stretching back to 1891. And it has its roots in one of the most iconic locations in Texas: the Alamo.
Even in 1890, those who died at the Alamo had become legends throughout Texas. That's why people in 1891 decided to honor those who had fought at both the Alamo and the Battle of San Jacinto.
They named this initial event The Battle of the Flowers. It was basically a huge parade designed to honor the heroes of the Alamo with floats, flowers, and horse-drawn carriages.
This first celebration was planned entirely by the women of the area, but it would soon become a regular celebration put together by a mixture of local citizens.
To put it mildly, the Battle of the Flowers was a smash success. And this led to repeat events in subsequent years, with most of them occurring on or around April 21st.
These events would help expand what we would eventually know as the Fiesta celebration. Pretty soon, added events included everything from children's parties to ornate dances. And, of course, plenty of chances for local artists to show off their skills.
This was also the beginning of the Fiesta royalty tradition. This involved various participants being symbolically crowned as Fiesta royalty, and that tradition continues to this very day.
One example of the chosen royalty includes the queen and her court (typically over two dozen people). Soon, there was a need for an official organization to help with crowning these royal women.
That's where John Carrington comes in. He helped found the Order of the Alamo, and this organization meets once per year to determine the new queen and her court.
The Order of the Alamo began in 1909 and has proven highly influential over the years. And the organization serves as a reminder of just how seriously the local area takes everything that has anything to do with Fiesta.
The Fiesta royalty was not limited to the queen and her court. There was also a need to select a corresponding king of the celebration.
Early kings typically had names meant to evoke local crops (such as "King Cotton") or names that were simply other words spelled backwards (such as "King Omala" and "King Selamat"). Eventually, though, this process got a little more serious.
John Carrington intervened once again and helped create the organization known as the Texas Cavaliers. They were charged with selecting the king of Fiesta each year.
In this way, there was a kind of balance: no one organization is responsible for selecting all of the Fiesta royalty!
In many ways, the Alamo was the beginning of the entire Fiesta celebration. It was only a matter of time before the celebration eventually returned to the Alamo in a powerful way.
Starting in 1925, the Daughters of the Republic of Texas began a pilgrimage to the Alamo that corresponded with Fiesta. However, the mood of this pilgrimage and the mood of Fiesta are actually quite different.
While Fiesta has a wild party atmosphere, the pilgrimage is a silent and solemn walk to the Alamo. The only sound typically comes from an announcer reading the names of the Heroes of the Alamo as well as from the memorial service that concludes the pilgrimage.
On a happier note, though, the royalty of Fiesta soon saw fit to expand the scope of their celebration. King Antonio kicked off a River Parade tradition that continues to this day, serving as a great symbol for an event that was getting too big to be contained to the streets.
There are other major parade events that include the Fiesta Flambeau parade. This event includes Boy Scouts bearing flares and riding on floats that light up.
All in all, these various parades are a fitting continuation of an event that started out so many years ago with one giant parade.
As much as locals love the tradition of Fiesta royalty, there is undeniable classism that hovers over it. The rich and powerful select rich and powerful colleagues to serve as symbolic royalty over local citizens.
Perhaps this is why the citizens started selecting royalty of their very own. Beginning in 1947, the citizens selected a King El Rey Feo.
This royalty is a literal man of the people, and he became popular enough to become an official Fiesta tradition back in 1980. To further cement the "man of the people" status, anyone vying for this title must help to raise money for college scholarships that support locals.
To outsiders, it may seem like these two kings were destined to clash with one another. After all, what could be a different outcome when it comes to nobility vs. peasantry?
Fortunately, the exact opposite happened. Having two kings showed that everyone had an equal voice in the Fiesta celebration, and the kings now only "compete" by seeing who can perform more public service than the other!
Now you know the answer to "what is Fiesta." But do you know how you'll remember this amazing event?
At Fiesta Medal, we specialize in creating one-of-a-kind medals to commemorate each celebration. To see what we can do for you and your entire group, check out our Fiesta Medal Specials today!
Every year in April, millions of people visit San Antonio for the 11-day all-out celebration known as Fiesta. It celebrates hometown pride and is loved by locals and tourists alike.
But what is San Antonio Fiesta? Why should you care? And how can you best enjoy it?
Read more to find out why you need to experience Fiesta de San Antonio!
San Antonio Fiesta started over 100 years ago in 1891. It was originally akin to Memorial Day: it started as a way to honor fallen soldiers from the battles of the Alamo and San Jacinto. It was originally just the Battle of Flowers parade. Back then, the parade was a series of bicycles and carriages that passed in front of the Alamo, where participants would throw flower blossoms at one another.
Now, that parade is such a big deal to the city that it's considered a municipal holiday. Work and school across the city are closed so everyone can enjoy the parade. Last year, over 350,000 people attended.
Want to learn more about the Battle of the Flowers parade? Check out our article here.
Of course, Fiesta is way, way bigger than just the Battle of the Flowers today – there are over 100 events across those 11 days. And it's one of the nation's largest festivals.
San Antonio Fiesta attracts people from all over the city, all over Texas, and all over the world. And that's because it has something for everyone.
Are you a huge history buff? Try attending the Pilgrimage to the Alamo – a solemn procession that places wreaths at the Alamo to tribute heroes of the battle.
Do you love food? Try the Taste of New Orleans for a delicious Cajun feast.
Or how about exploring another culture? Then try attending "A Day in Old Mexico and Charreada", where participants wear traditional clothes and celebrate Charreada, a competition involving horse reining and bull riding.
Or you could attend Fiesta Gartenfest, a German-style fiesta event. You can experience German entertainment, food, and beer.
And, of course, if you like parades, you have more than enough options: the famous Battle of the Flowers Parade, the Texas Cavaliers River Parade located on the beautiful San Antonio Riverwalk, and the evening Fiesta Flambeau Parade are some of the festival's main events.
If you're a local and want to celebrate where you reside or where you're from, try one of the neighborhood-specific events. These include Alamo Heights Night, King William Fair, and Taste of the Northside.'
So, in a nutshell, Fiesta has a little bit of everything for everyone – and for every budget. Many events are completely free to attend!
With over 100 events, it can be hard to know what's worth going to. Here, we've listed a few of our favorite events to offer up some suggestions.
Start out your fiesta right by attending the Fiesta Oyster Bake. Typically the opening weekend of Fiesta, this event has it all: music, food, and a carnival to boot!
And it's all for a good cause – taking place on the campus of St. Mary's University, proceeds from the festival raise money for student scholarships at the university and support the University and Alumni Association.
The event has five different stages, so there's something for everyone: rock, country, Tejano, R&B, and pop music. There are over 70 different food and drink booths, and every year 100,000 oysters are sold (baked, raw, and fried – there's all kinds available).

This event, simply referred to as NIOSA by locals (said knee-oh-sah) is a four-night event held in downtown San Antonio at the historic La Villita area. Similar to the Oyster Bake but much bigger, it has over 200 food and drink booths, 14 music areas, and 15 themed areas.
Most of these themed areas help celebrate the city's cultural diversity. It includes the French Quarter, Irish Flats, Mexican Market, Saurkraut Bend, South of the Border, Villa Espana, China Town, and the catch-all International Walkway. No matter what your ethnicity or cultural background, NIOSA welcomes everyone for a huge cultural celebration.
And all proceeds go to the San Antonio Conservation Society, so it helps preserve parks and historic properties throughout the city.

Of course, no Fiesta list would be complete without mentioning the famous parade that started the whole thing: the Battle of the Flowers Parade. We've already covered most of the information about this event above, but did you know it's the only parade in the US produced entirely by women?
Here's an insider tip: purchase tickets on their website so you can have a reserved seat and not have to worry about being able to see all of the floats on the parade route.
Obviously, as with any outdoor festival, you're going to want to wear comfortable shoes and plenty of sunscreen. But you should also remember to dress up!

Many Fiesta-goers dress to impress, wearing colorful clothes, Mexican dresses, and flower crowns. And if you don't have these things, you'll be sure to find some local vendors along the way that will sell them to you.
One thing you'll definitely notice is all of the medals. What's that all about?
Fiesta medals are sort of like the beads of Mardi Gras - they're a symbol of the celebration. Each event will have a unique medal each year, so by collecting these medals, you can show off just how many Fiesta events you've been to!
Of course, it's not only for events. Many businesses get in on the fun and sell them, too. Or some will sell medals to their employees as a sort of company pride. And, of course, there are some that are so rare they aren't sold, but rather won (the Pearl is notorious for these types of medals).

If you want to learn more about Fiesta medal culture, check out our article.
This year, San Antonio Fiesta takes places from April 18th to April 28th, and we hope you're now just as excited as we are!
Be sure to attend this special event that's Puro San Antonio! Do you want to create your own medal to make this Fiesta one to remember? We can offer you a free quote and help you make a special medal, whether it's your first or your hundredth.
Every year in the spring, San Antonio hosts a massive, ten-day festival known as Fiesta Week. Are you considering attending this year?
If you're interested in attending Fiesta Week, it's important to start planning early.
There's a lot that you can do during the celebration, and it's easy to feel overwhelmed if you arrive on the first day totally unprepared.
Not sure where to begin when it comes to preparing for Fiest Week?
Read on to learn everything you need to know to have a great time during Fiesta Week in San Antonio.

Fiesta Week, also known as Fiesta San Antonio and previously known as Fiesta San Jacinto, is a 10-day festival that started in 1891.
It began as a flower parade dedicated to the heroes who participated and lost their lives in the battles of San Jacinto and the Alamo.
The celebration soon evolved in the massive event people know and love today.
Fiesta Week takes place throughout the city of San Antonio and includes over 100 different events, including parades, art exhibits, parties, and the delicious Tastes of Texas experience.

Fiesta Week sounds pretty incredible, right? In order to have the best experience possible, though, you need to start planning your trip now.
Here are some tips that will help you survive -- and have the time of your life -- during Fiesta Week.
If you want to save money and avoid the headache of trying to find a parking spot during the festival, you ought to use Park & Ride.
Basically, you'll drive to a parking lot, park your car, then get on a bus and travel to your destination.
It's highly affordable -- $2.50 each way; $1.25 for kids and seniors. It also saves you a lot of hassle and leaves you free to relax on your way to and from the event.
There will be ATMs spread out throughout the festival. But, those ATMs will almost all slap an annoying surcharge on to any withdrawals you attempt to make. Save yourself some money and take out cash before you get to the event.
If you plan to enjoy any adult beverages while walking around Fiesta Week, you better make sure you have your ID on hand at all times.
You will get carded, and it's best to be prepared.
That way, you don't have to waste time fumbling around in your backpack trying to find your driver's license every time you want something refreshing to drink.
Nobody likes having a dead phone with them when they're at a big event like this. This is especially true if you're using the Fiesta Week app to help you navigate the festivities.
Make sure your phone is fully charged before you leave for the festival. Consider bringing a portable phone charger with you, too, just to be safe.
If you plan on purchasing souvenirs for yourself or your kids while you're attending Fiesta Week, plan on bringing an empty (or nearly empty) tote bag with you, too. That way, you won't have to worry about juggling all your belongings while you participate in different events.
There's no getting around it -- you're going to have to do a lot of walking during Fiesta Week. This is not the right time to wear your favorite high-heeled shoes. Save those for another night and put on a comfortable pair of sneakers instead.
Like it or not, it sometimes rains during Fiesta Week. Check the weather ahead of time to make sure you have the right clothes and gear on hand.
Even if the weather seems like it will be clear, you might want to bring a small umbrella with you anyways. If nothing else, it will provide you with some shade when the sun comes out.
Your kids are likely going to receive a lot of medals during Fiesta Week, and they're going to want to display them throughout the event.
Make a simple sash out of a wide piece of ribbon before you head to the festival. Then, they can simply attach the medals to the ribbon and wear them with pride.
Not sure what the big deal is with medals? Check out this article to learn more about Fiesta medal culture.
Be sure to bring a survival kit with you, too. What goes into a survival kit?
At the very least, you should be sure to include the following items:
You may also want to include a small flashlight if you plan on attending a lot of nighttime events. Sure, you could use the flashlight on your phone, but that's also going to drain your battery life pretty quickly.
It may seem like you have all the time in the world. Fiesta Week in San Antonio will be here before you know it, though.
Start planning your trip now so that you can cruise into town on the first day of Fiesta Week ready to have a great time.
Are you getting excited about the big event? Do you want to purchase a custom medal for the occasion?

If so, contact us at Fiesta Medal today to get a quote. Our medals are of the highest quality and are created just for you by our talented designers.
If you asked them to name famous events, most people would name things like the Kentucky Derby. They probably wouldn't mention Fiesta San Antonio, although this celebration is over 125 years old.
You might be asking, "What is Fiesta?" It's San Antonio's oldest and largest parade, started in 1891 by a group of local women. Since then, the parade has expanded into a week-long carnival known as Fiesta.
This guide will introduce you to Fiesta week, its history, and how it impacts the city of San Antonio.

Fiesta San Antonio history starts with a one-day event in 1891. The inaugural parade was held to honor the battles of the Alamo and San Jacinto. Local women decorated bicycles and baby buggies, then threw flowers at each other.
This is why it has the name "Battle of Flowers." From the very start, women alone organized the parade. That's still true today.
The festival expanded, adding more events held over the course of a week. In 1895, the Battle of Flowers Parade Association began crowning a carnival queen. In 1909, the Fiesta "royalty" expanded to include a princess and 24 duchesses.
Fiesta is San Antonio's largest and oldest celebration. It celebrated its 125th anniversary in 2016. It's still going strong, attracting millions of visitors annually.

Fiesta San Antonio events are held in San Antonio and neighboring areas. Participating cities include Alamo Heights, Balcones Heights, Windcrest, and Boerne.
There are several parades, including one along the San Antonio River Walk.
A block party takes place over four evenings. There's also a Charreria event, which showcases equestrian talent.
Fiesta week San Antonio occurs during the last two weeks of April every year.
San Antonio Fiesta week is the city's largest festival, so it's easy to see why people make a big deal about it.
UTSA's Center for Community and Business Research reports Fiesta makes more than $340 million. The local government collects over $3 million in sales tax during the festival alone.
There are approximately 100 member organizations that take part in the festival. Volunteers are integral to the festival, but Fiesta has also created almost 3,500 jobs.
Fiesta week has a significant tourist impact. It brings around 3 million people out to celebrate in the streets of San Antonio each year.
If you've ever been in San Antonio during Fiesta week, you know all about the magic of this amazing celebration.
If you haven't gone yet, there's no better time to start planning a trip. Visit during the last two weeks of April, and you can take part in balls, parades, and so much more. You may even have the chance to get a Fiesta medal from the local festival royalty.






What are you waiting for? Start planning your Fiesta trip by checking out our guides to events, food, and fun! And don't forget to get your fiesta medals!